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what is Digital Signage

  • Author:Tomato
  • Release on :2014-10-11

Digital Signage (Digital Signage) is a new media concept, refers to large shopping malls, supermarkets, hotel lobbies, restaurants, cinemas and other public gathering places flow, large-screen display devices through the terminal, publish business, financial and entertainment multimedia professional audiovisual system information. It is intended to specific physical properties of a specific time period for a given population of advertisement information playback characteristics, allowed access to the advertising effect. In other countries, there are people it with paper media, radio, television and the Internet side by side, called the "fifth media."


With the continuous development of modern science and technology, digital display technology will be everywhere. With the integration of digital signage networks, multimedia technologies to the way the media release process information in a timely manner and do interactive customer feedback has been widely used in finance, telecommunications, hospitals, stores, supermarkets, hotels, and other public places. The system uses advanced design concepts, open interfaces, you can come in a variety of application integration. Digital signage system can playback time multimedia content, Views and broadcast range of statistics and records, you can also achieve a more powerful interactive features while playing, to create new media opportunities.


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